Powderfeel WR
Sensory Emulsifiers
O/W emulsifier that provides high stability of the emulsion in a cold process, reducing the environmental impact and cost during the process.
INCI
Cetearyl Alcohol (and) Glyceryl Stearate (and) Ceteth-20 (and) Sodium Polyacrylate (and) Hydroxypropyl Starch Phosphate (and) Crambe Abyssinica Seed Oil
% of Use
0,5 to 5
Applications
Creams , Lotions , Sprayable lotions , Serums , Butters , Make up
Benefits
High stability , Aqueous to rich sensory , Moisturizing base
Related Terms
- emulsifier
- sustainable
- cold processes
- viscosity
- fluidity
- hydration
- aqueous solutions
Related Formulations
Answer your questions
Frequently Asked Questions
What is Powderfeel® WR?
Powderfeel® WR is a sensory ingredient developed by Chemyunion for cosmetic applications. It was designed to provide a dry touch, velvety feel, and powder-touch effect in skincare, makeup, and sun care formulations.
What is Powderfeel® WR used for?
It is used to improve formula sensoriality, reduce greasy feel, create a dry elegant finish, and enhance consumer experience in emulsions, serums, sunscreens, and makeup.
Can Powderfeel® WR be used in sunscreens?
Yes. Sensory ingredients such as Powderfeel® WR are highly valued in sun care because they help reduce tackiness and improve the final skin feel.